Narcissists want "feel good", success and recognition even if its fake, achieved by questionable means or a lie. They are always chasing, working around or scheming to get most of the things in their life. If it somehow doesn't work out...they'll simply tell themselves that it isn't important over and over until they believe it or forget doubt. Then they'll replace it. This applies to everything from idea's to friends to you. They are never satisfied ultimately because they are always looking for the wrong thing and incapable of accepting or seeing their true deficit.